FirstMention.com

exploring the history and origins of familiar people, places, things, words and phrases
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Me
 
 Greatest Thing Since Sliced Bread
1940
 
FirstMention.com explores the origins of
common products and phrases. 
 
I wonder what was the greatest thing before sliced bread?
 
But I was also wondering where this saying came from, and of course, where was its First Mention?
 
Turns out it was mom.
 
Or more precisely, some advertising maverick thought it up and attributed it to mom,.  The phrase had its First Mention  on February 16, 1940 in the Burlington Daily Times-News.
 
 

 

 

 

 

 

 

 

 

  

 

 

 

 

And here it is in all its glory.

 

 

 

 

 

 

 

Want to see it even larger?  Just click here.

 

 

 

 

Know of an earlier First Mention?  Drop me a line at david@firstmention.com